# Hooks, body, and CTAs

Use `@Hook` for the opening line, `@Body_...` for scene-specific dialogue or narration, and `@CTA` for the final action. This keeps copy separate from scene direction.

Example hook: `I stopped buying three different recovery drinks after trying this.` Example body: `It has electrolytes, magnesium, and no added sugar, so I can use it after long runs.` Example CTA: `Try the starter pack today.`

Use separate body ingredients for separate scenes. This prevents long scripts from being inserted into multiple prompts and makes it easier to edit pacing.


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